Automated Reports
Professional reports, no manual work.
PDF reports with your branding, built from the project data and sent to clients automatically, every week or every month.
Automated Reports: how it works
- 01
The template
The sections, details, cover, language and brand profile chosen for the project.
- 02
The PDF
Miraqo builds the report for the chosen period from the project data, table of contents included, and keeps it in the archive.
- 03
The delivery
The PDF goes out by email on the set schedule; between deliveries the shareable link stays up to date.
Automated Reports: a PDF with your branding, built from the project data and sent on its own
Twelve sections, all optional
The PDF gathers the data the project already has: only what the client needs is switched on.
- Overview and summaryIt opens with rankings, top keywords by estimated traffic, AI Search and backlinks; with a recent AI analysis, an executive summary too. With Analytics connected, sessions and conversions.
- RankingsDesktop and mobile keywords, the average position trend, the main changes in the period and YouTube positions.
- Search ConsoleClicks, impressions and CTR compared with the previous period, plus the 10 queries and 10 pages bringing the most clicks.
- The other sectionsBacklinks at the start and end of the period, technical audit, Topical Cluster, AI Visibility by LLM, GEO Audit, competitors with keyword gap, Core Web Vitals and Local SEO.
Summary or full version
Every section starts as a summary; full lists are added only when needed, since on a large site they run to dozens of pages.
- Audit issuesGrouped by severity, errors, warnings and notices, with the URLs involved.
- Backlink listsEvery link with a clickable URL, status and spam score, then referring domains and anchor text.
- Full topical reportLinks missing from the pillar page, missing topics, loops between different silos and internal cannibalisation.
- Automatic table of contentsAfter the cover, the list of sections with the page number of each one.
Your brand, in the client’s language
The client receives a document from your agency, written in their language.
- Brand profileLogo, main colour, header background and contact details: email, website and phone. An agency can have several and assign one to each project.
- CoverTitle, subtitle and a message of the month, written for that client.
- Five languagesItalian, English, German, French or Spanish, with dates and numbers in the client’s format.
- A header that stays readableThe text colour adapts to the chosen background, light or dark.
Delivery: email, archive, link
The report arrives on its own, stays available and has an always up-to-date alternative.
- Scheduled deliveryMonthly, on a day from 1 to 28, or weekly, at the chosen time and to several recipients, with its own subject and message. For off-schedule deliveries there is send now.
- PeriodsPrevious month, last 7, 30, 60 or 90 days, last 12 months.
- ArchiveThe last 12 PDFs of each project stay available for download.
- Shareable linksA read-only page that is always up to date, with optional password and expiry, revocable, with a view count.
The report is a PDF that Miraqo builds from the project data and sends to clients on the set schedule, with your agency’s logo, colours and contact details. There are twelve sections, from the Overview to rankings, from Search Console to the technical audit, from backlinks to AI Visibility, and each one is switched on separately; the table of contents with page numbers builds itself. Every section starts as a summary, and the full lists are added only when the client needs them.
The PDF comes out in five languages, so a German client gets it in German, with dates and numbers in their format. Besides scheduled delivery there is send now for off-schedule deliveries, an archive of the last twelve reports and a read-only shareable link, password-protected if needed. The layout takes no time, and the time saved goes into discussing the numbers with the client.
Use cases
Automated Reports: when to use it
- Monthly reporting for retainer clients
- End-of-project reports for one-off campaigns
- Monthly KPI snapshot for internal stakeholders
Questions about automated reports
Yes. With scheduled delivery on, Miraqo generates the PDF for the chosen period and sends it to the recipients, every month or every week, at the set time.
Yes. The brand profile carries the logo, main colour, header background and contact details, and the cover has a title, subtitle and message of the month. An agency can have several profiles and assign one to each project.
Up to 12 sections: Overview, keyword rankings, YouTube, Search Console, backlinks, technical audit, Topical Cluster, AI Visibility, GEO Audit, competitors, Core Web Vitals and Local SEO. Each one is switched on or off separately.
The previous month, the last 7, 30, 60 or 90 days or the last 12 months. Search Console is compared with the previous period, backlinks with the start of the period.
Yes. Each project has its own list of recipients, with a customisable email subject and text.
Yes, with a shareable link: a read-only page of the project, always up to date, with optional password and expiry. It can be revoked at any time.
Related tools
Sheets & Looker Studio A Google Sheet on your Drive, updated every day with your project data: connect it to Looker Studio or open it in Excel. Analytics & Traffic Sessions, users and conversions from Google Analytics 4 or Matomo next to your ranking data, in a single view. Rank Tracking Always know where your keywords rank on Google. See all featuresAutomated Reports: step-by-step guides
Start monitoring
your projects today.
Create a project, add keywords, see real positions. Free to start.
Start free