The project Overview

How to read the Overview page — the summary sentence, the project dashboard, Complete the project and the Actions, Rankings, AI Visibility, Backlink, Traffic and Site health tabs.

The Overview is the first page you see when you open a project: a sentence that sums up what has changed, a dashboard with the key figures and, below, six tabs for going into detail (Actions, Rankings, AI Visibility, Backlink, Traffic, Site health). Each tab has a link to the full section (e.g. All keywords, Full report, AI Visibility details).

Single project dashboard ≠ Triage Dashboard (which shows all your projects together).

When data is available

The Overview populates as data arrives. Some charts (position trend, traffic trend) appear only after at least 2 ranking checks, so on a newly created project it’s normal to find “Insufficient data for chart” and “Visible after at least 2 checks”. The Backlink and Traffic tabs remain empty until you start the first analysis or connect a provider.

At the top: the summary sentence and the dashboard

Below the project name you can read the domain and the tracked search engine (e.g. Google Italy). On the right, the status of the connections (GSC connected, Analytics connected, or the buttons to connect them) and the gear that opens the project Settings.

Then a summary sentence about the changes over the last 30 days (e.g. “You lost 2 referring domains. Organic traffic is down 14.3%, positions are stable.”), with the link to the thing to look at first next to it.

Below, the five-column dashboard:

The column that deserves attention is coloured: for example Backlink turns pink when you have lost referring domains.

Complete the project

Until the project is fully set up, Complete the project appears below the dashboard with the five steps and the counter (e.g. 4 of 5): Keywords, AI Prompts, Search Console, Analytics and Competitors. Completed steps are struck through; the missing ones have a link to do them right away (e.g. Add). Hide removes it from the page.

The tabs

Actions

Next actions: the things to do on the project, with the number of open and overdue ones (also in the tab title, e.g. Actions 6 overdue). The filters at the top (All, Keywords, Audit, Content, Backlinks, Indexing) show one type at a time. Auto tasks are suggested by Miraqo from the project’s data (keywords, audit, Search Console, indexing, competitors, backlinks); for each one you see the explanation below the title, Priority, Effort and Due date, and the Start and Ignore buttons. With the thumbs in the Useful? column you tell Miraqo whether the suggestion helped you. Show more opens the rest of the list.

Clicking + Add task (visible to roles that can edit the project) opens a form with:

• Task description (required)
• Priority — High / Medium (default) / Low
• Due date (optional)
• Notes (optional)

Every task, with filters and progress, is on the Agenda page (Full agenda link): see Agenda.

Rankings

Top right you choose the period (7 days · 1 month · 3 months · 6 months · 1 year · 2 years) and the device (Desktop or Mobile): they change the whole tab.

• Average position — with the change over the period; below, the Top 3 / Top 10 / Top 30 / Top 100 boxes and how many keywords are outside the Top 100
• Estimated traffic — visits/month estimated from the positions
• Chart — choose what to show with the Average position, Estimated traffic, Keywords in top 10 and Clicks from Google checkboxes, and the source (Miraqo data or Search Console). For position the axis is inverted (#1 is at the top): a rising line is an improvement
• Distribution — bars by band (Top 3, 4–10, 11–20, 21–50, 50+, Unranked) with count and percentage
• Biggest moves — the keywords that moved the most, with position and change; the All keywords link opens the Rankings page

Below, three lists side by side:

• Top keywords by traffic — keyword, position and estimated visits per month
• To push — keywords one step away from the top spots: position 4–20, estimable search volume, stable over the last 14 days (every check within 5 positions of the others) and not declining in the selected period. For each one you see current position, change over the period and the traffic gain (extra estimated visits/month if it reached the Top 3): the list is sorted by that gain, up to 5 entries. These are the natural candidates for an on-page or internal-linking tweak: little work, measurable return.
• Untracked queries — requires a connected Search Console. Shows the queries the site already appears for on Google (last 28 days, average position 8–30, at least 20 impressions, at least 2 words) that are not among the project keywords nor simple variants of them (singular/plural, word order); the 5 with the most impressions. This list’s period is fixed and does not follow the tab selector. If a query matters to you, add it as a keyword and check on the Search Console page which page is serving it.

At the bottom of the tab:

• Pages dropped from the index — how many pages Google removed from the index in the last 30 days, with the link to the project’s Indexing page
• Declining content — requires a connected Search Console. Last row of the tab: the pages that lost at least 25% of their clicks over the last 28 days compared with the previous 28 days, with at least 20 clicks in the comparison period; the 5 that lost the most clicks, with the page’s main query under the URL and “clicks now / clicks before”. If the site has at least a year of Search Console data, you can choose vs last year (next to vs previous 28 days), which compares the same 28 days of the previous year: that is the right comparison for seasonal sites, where a drop against the previous month is normal. The two periods are always isolated, never cumulative. New pages have no “before” and stay out; a page that disappeared from the results shows 0 clicks and −100%. This is where content refreshes start: open the page, compare it with whoever holds the top spots for that query today and update text, data and internal links.

Thresholds are fixed and stated in each list’s header: no composite score to interpret. When a list is empty, the message says which condition is not met (e.g. “No stable keyword in position 4–20 with estimable volume”).

AI Visibility

Summarises the site’s visibility in AI assistants, with the number of monitored prompts and the date of the latest run:

• Visibility — 0–100 score: how often the domain appears in responses to monitored prompts
• AI Authority — 0–100 score of the brand’s authority in AI responses (see AI Visibility)
• Brand sentiment — the bar with the share of positive, neutral and negative responses among those that name the brand, and the prevailing tone of each engine (the coloured dot next to the icon). If the project has a GEO Audit, the GEO Audit of … row appears below with the engines’ tone in the audit: it’s a separate source and is not added to the bar. With no responses that name the brand, instead of the bar you read “No AI answer mentions the brand yet.”
• Table by engine — for ChatGPT, AI Overview, AI Mode, Gemini and Perplexity: brand Mentions, site Cited pages and Mention share

Configure prompts in the AI Visibility section (see Add AI Visibility prompts); the AI Visibility details link takes you there.

Backlink

Only visible if there’s at least one backlink scan. Four numbers in a row:

• Present backlinks + change (all backlinks that are not lost: active and broken)
• Referring domains + change over the last 30 days
• Domain Trust (0–100) — domain authority score (Miraqo Rank)
• Dofollow — share of links passing SEO authority, with the count

Below, the Latest check row with new and lost backlinks, then the historical chart with the metric selector: Total backlinks, Referring domains, Domain Trust, Dofollow — one at a time, because the four scales aren’t comparable. Full report opens the Backlinks section.

For the full detail see Backlinks analysis.

Traffic

Only visible if you’ve connected Google Analytics 4 or Matomo (see Connect Analytics). If you’ve connected both, choose the source at the top (Google Analytics 4 or Matomo): the numbers aren’t added together, because the two platforms count visits differently. Next to it, the period (7 days · 28 days · 3 months) and the Settings link.

• Organic sessions — organic-source sessions in the period + % change vs previous period
• Users — users with at least one organic session. The ≈ symbol next to “Users” indicates an estimate (sum of daily users) when the deduplicated interval data isn’t available
• Engagement — % “engaged” sessions; the change is in percentage points
• Conversions — % organic sessions that converted; below, how many out of how many sessions

Below, the Organic sessions per day chart.

On Matomo, in this version, conversion attribution per landing page isn’t available: the tab signals this with a note at the bottom.

Site health

Four key numbers:

The Start Audit link (for enabled roles) starts a new SEO audit.

Where do I start?

If you’ve just created the project, the recommended path is:

1. Connect Google Search Console
2. Add your first keywords
3. Run your first SEO audit

As data arrives, the Overview fills up and becomes your daily starting point for the individual project.

Last updated: 18 October 2026